Group Account Manager - Media Planning & Buying - Mumbai

Group Account Manager - Media Planning & Buying / 6 years to 8 years / Mumbai

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Who you are?

• You have good Communication Skills and ability to build a good rapport with the client
• You have Dashboard experience - Google AdWords, Facebook, Google analytics.
• You have experience of working with e-commerce clients and e-commerce platforms
• You have knowledge of AppDownload
• You have good research skills and ability to recognise good opportunities
• You have worked and interacted with clients directly
• You have led a team

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What you will do?

• Media planning and executing on digital media platforms for various projects.
• Develop and maintain smooth relationships with the client
• Partner closely with client’s marketing teams to develop authentic campaigns that are built on international insights and at the same time connect with local audiences
• Understand the clients advertising strategy and building up a picture about their target audience
• Present media proposals, including timings and cost breakdowns, helping clients to reach a final decision about their future advertising strategy.
• Optimise the campaign to meet the target metrics as per plan
• Work on paid marketing and product changes for e-commerce websites
• Handle marketing analytics and dashboard management
• Creating social media profiles & engage targeted communities/individuals through platforms like LinkedIn, Facebook, Twitter & Instagram
•  Monitor and update clients on the effectiveness of campaigns
• Work closely with the internal teams on new client pitches and be actively involved in the pitching process
• Manage a team of 3-4 members and guide and direct them to achieve the client goals