Blogs
Here’s our comprehensive archive of good reads. Delving deep into advertising tips and trick, management mantras, achieving a work-life balance, our team pens down all this and more.
CONTENT AND DATA: WHY THE FORMER DEPENDS ON THE LATTER
If content marketing is done without considering data insights, it is likely...
Read MoreHow branded content evolved during the pandemic
Shivani Kamdar, Head of Content, SoCheers, writes that empathy, brand love and...
Read MoreObserving A 4-Day Workweek As An Agency: Does It #DetoxWork?
Mehul Gupta, Forbes Councils Member, Co-Founder and CEO, SoCheers, a digital-first advertising...
Read MoreCOVID Conversations - How workplace language & behavior is changing during the pandemic?
In this particular piece, I would like to share certain things I...
Read MoreTo share or not - Understanding social media and its ramifications during a pandemic
Over the course of the past year, ever since everything became virtual,...
Read MoreWhat could be the impact of new ASCI guidelines on Influencer Marketing?
Influencer Marketing is a $100 million industry in India now, and brands...
Read MoreUnmask The Future - Both Yours and Ours
Pollution. A word we are somehow overly-familiar with. We live...
Read MorePitching to clients in these uncertain times!
Close to a month and a half ago, our organization decided on...
Read MoreWhy Empathy is the Most Important Leadership Skill right now
The debate over how ‘Empathy’ is a great leadership skill or not,...
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